Choose New Jersey Announces Tim Crouch as Organization's Chief Strategy Officer

January 2023 Recap – State of Innovation Newsletter

New Jersey is bubbling with promise in 2023. Governor Murphy delivered his annual State of the State address last month and stated that we are building the “Next New Jersey.” One exciting reason behind the new moniker is our revived film industry, which has broken records for the second year in a row. In 2022, spending on film and television production in New Jersey exceeded $650 million and created over 8,500 jobs!

Alongside Governor Murphy and the NJEDA, Choose New Jersey traveled to California in January to pitch to the film industry and venture capital firms. Our state’s expanded Film, Digital Media, and Studio Partners incentive programs make New Jersey a premier destination for all things film and television.

New Jersey Economic Trends

0
Jobs created

▲ Increase 0.18% from November to December

0 %
Unemployment Rate

Decrease 1.7% YoY | U.S. 3.50%

0 %
U.S GDP

  Q3 2022 | –0.60% Q3 2022

-1 %
U.S. Consumer Price Index

▲ Increase 6.5% YoY

Bond Rating

Moody: A2

Outlook change from 2021, stable

S&P: A-

Outlook change from 2021, positive

Sources: U.S. Department of Labor, U.S. Department of Commerce, U.S. Bureau of Labor Statistics

Big Moves

Bluevine, a global fintech company specializing in small business financing, has relocated its U.S. headquarters from California to Jersey City.

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Tata’s luxury jewelry brand, Tanishq, opened its first U.S. store in Iselin.

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After researching the best place to open their northeast U.S. regional office, EAD Engineering, Inc. decided Parsippany was the best by far.

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Crusters, a distributor of Kosher frozen pastries since 1976, made the move from Canada to Paterson.

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Board Spotlight

campbells

Campbell

Campbell Soup Company is consolidating its headquarters to Camden, investing $50 million and bringing hundreds of jobs to the area. 

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PSEG, Verizon, Merck, &
Prudential Financial

Our board supporters PSEG, Verizon, Merck, and Prudential Financial were listed among the JUST 100, recognizing them for serving their customers, workforce, communities, the environment, and shareholders.

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Notable & Quotable

“We look forward to this next phase in Bluevine’s story and believe Jersey City and the State of New Jersey’s strong talent pool, top-tier universities, and central location will be catalyzers for Bluevine’s future growth. We are thrilled to be calling Jersey City home.”

Eyal Lifshitz
Founder and CEO of Bluevine

WHAT CAN CHOOSE New Jersey DO FOR YOU

Relocation & Expansion Services

We provide customized RFI responses, demographics, detailed market assessments and other complimentary business relocation and expansion services. When your company chooses to grow in New Jersey, we also will help you publicize your good news.

Site Visits

We’ll make your property search seamless, so you find the site that best meets your relocation or expansion needs.

Economic Development Connections

Our public and private partners provide a wide range of services. From higher education research collaboration to regulatory and legal assistance to workforce training, they’ll ensure you have a smooth landing.

Ingrid Austin
PR & Communications Manager
Rebecca King
Editorial Content Specialist