Outdated suburban office parks back in vogue?

Tom Bergeron | ROI-NJ

It’s obvious that the announcement that Fiserv is expanding its New Jersey presence with a 3,000-employee hub in Berkeley Heights was great for the state’s overall economy and its tech scene.

Its bigger impact could be this: The move could signal a revitalization of the state’s enormous suburban office park market.

Trying to find new uses for the state’s believed-to-be obsolete corporate parks has been a goal for some time, one many had thought was out of date. After all, who figured Berkeley Heights — not Jersey City, Newark or even the Princeton/Route 1 corridor — would be the destination for high-tech Fortune 500 company?

Fiserv, that’s who.

“When we looked at our population of people that weren’t in New York City, Berkeley Heights was an almost a perfect center pin drop for those people we already had,” Fiserv Chief Operating Officer Guy Chiarello said.

Fiserv, Chiarello said, has long favored suburban locations. The company — get this — feels it adds to its ability to attract and retain workers. And Chiarello isn’t hesitant to say that feeling only has grown since COVID-19 took over the world.

Read the full article here.

WHAT CAN CHOOSE New Jersey DO FOR YOU

Relocation & Expansion Services

We provide customized RFI responses, demographics, detailed market assessments and other complimentary business relocation and expansion services. When your company chooses to grow in New Jersey, we also will help you publicize your good news.

Site Visits

We’ll make your property search seamless, so you find the site that best meets your relocation or expansion needs.

Economic Development Connections

Our public and private partners provide a wide range of services. From higher education research collaboration to regulatory and legal assistance to workforce training, they’ll ensure you have a smooth landing.

Danielle Rexrode
Marketing Coordinator
Tiffany Hess-Bennette
Editorial Content Manager