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Choose New Jersey Opens Office in Ireland, Expanding European Presence

Choose New Jersey, Inc. | Press Release

(Newark, NJ) – Choose New Jersey, New Jersey’s leading nonprofit economic development organization, today announced the official opening of an office in Ireland, making New Jersey the first U.S. state with an economic development office in Ireland. The office is a direct result of the growing trade, investment, and academic ties between New Jersey and Ireland, and Governor Phil Murphy’s economic mission with Choose New Jersey to Ireland in April. The office will be led by Steve Lenox, who was named managing director. The office will strengthen the positive and mutually beneficial economic and commercial ties that exist between New Jersey and Ireland and promote New Jersey to Irish companies seeking to invest in the United States.

“New Jersey’s longstanding connection to Ireland, which was fortified during our recent economic mission, will be further strengthened by the office as it cultivates new and ongoing business partnerships,” said Governor Phil Murphy. “The opening of the Choose New Jersey Ireland Office testifies to the global reach and impact of our state’s economy, whose stability and growth I have prioritized throughout my Administration. We know New Jersey is the best place to start and expand a business, and now businesses in Ireland will know that too.”

The Ireland office will be Choose New Jersey’s second office in Europe, following the opening of an office in Berlin in 2018. Uniquely, the office will represent all of Ireland including Northern Ireland and will help to grow the already large presence of Irish businesses in New Jersey. In 2021, New Jersey-Ireland trade totaled $2.4 billion

“Ireland has been a great economic partner for New Jersey and the opening of this office gives us the opportunity to expand that partnership further by having a full-time presence in-country,” said Wesley Mathews, President & CEO of Choose New Jersey. “I look forward to working with Steve, who was instrumental to our recent successes in Ireland, to further cement New Jersey’s reputation as an attractive second home to Irish businesses.”

Lenox has built his own connections in the Irish and Irish-American communities in New Jersey, as well as across the U.S. and throughout Ireland. He is the president of Irish Network USA, a nonprofit organization established to build links between the U.S. and Ireland through business, culture, education, and sports. Lenox also helped guide the Governor’s trade mission to Ireland earlier this year. 

“Talk about the luck of the Irish. I’m able to call both New Jersey and Ireland home, and now I’ve been given an opportunity to make these longstanding links even more meaningful on both sides of the Atlantic,” said Steve Lenox, Managing Director of Choose New Jersey’s Ireland Office. “It will, of course, take more than luck to be successful, but with Governor Murphy’s successful trip earlier this year as a foundation, as well as the amazing team at Choose New Jersey as support, I have no doubt that the vast economic potential that is so clearly evident will be realized.” 

“The opening of the Choose New Jersey office in Ireland is an important addition to the Irish business landscape,” said Ian Talbot, the Chief Executive of Chambers Ireland, the largest business organization in Ireland. “We are excited about what this new partnership can bring, and look forward to working with Choose New Jersey’s Ireland Office to continue to drive strategic development as we seek progressive ways to promote the competitiveness of Irish business abroad.”

The opening of the Choose New Jersey Ireland office is a direct result of the Governor’s economic mission to Ireland in April. The mission led to the signing of several Memorandums of Understanding (MOUs), including the Student Exchange Agreement between Ireland’s South East Technological University (SETU) and Rowan University. The partnership creates an international graduate student exchange program and research collaboration opportunities between the universities. The School of Translational Biomedical Engineering and Sciences at Rowan, along with the Pharmaceutical Molecular & Biotechnology Research Centre at Waterford Institute of Technology, are leading the initiative to promote linkages in the areas of biomaterials, pharmaceuticals, and biotechnology, and to enrich the understanding of the culture of the two countries. 

“The best advances in science and engineering come as a result of collaboration and sharing of expertise,” said Mark Byrne, founding dean of the School of Translational Biomedical Engineering and Sciences of Rowan University. “This graduate student exchange program will certainly attract the brightest minds in our fields, and in the long term, it will build professional relationships that will greatly benefit our two countries. Choose New Jersey’s efforts to introduce New Jersey companies and higher education institutions abroad will lead to new discoveries that will pay great dividends for all involved.”


About Choose New Jersey, Inc.

Choose New Jersey is a privately funded 501 (c)(3) economic development organization with a mission to stimulate job creation and attract capital investment to New Jersey. Choose New Jersey markets New Jersey both domestically and internationally as the best place to grow a business in the United States. Knowledgeable, experienced staff, supported by a network of State agencies and private partners, provide free, confidential assistance to guide companies in establishing operations in New Jersey. By harnessing the power of business, labor, academic and government leaders, Choose New Jersey enables growth across all sectors of the State’s economy, aspiring to build a stronger and more prosperous New Jersey for all. To learn more, visit


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Ingrid Austin
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Steve Lenox
New Jersey Ireland Center